Important Update : Launch of the Maternal Reducing Inequalities Care Bundle (MRICB) Pilot – Newham, Royal London and Whipps Cross Hospitals all pilot sites

Dear colleagues,

I am writing to share an important update regarding the launch of the Maternal Reducing Inequalities Care Bundle (MRICB) pilot, which has now started across selected maternity sites in London.

As primary care teams, you play a vital role in early pregnancy support, continuity of care, and reducing inequalities. Although only a small number of maternity sites are participating directly in the pilot, it is important that all primary care colleagues are aware of the programme, what women may ask about, and how you can continue to support consistent, equitable access to maternity services.

To support this, we have developed a short briefing pack outlining:
• The aims and key components of the MRICB
• The updated vitamin D supplementation being piloted at participating sites
• The Pan‑London maternity self‑referral form, available to all women and birthing people
• What primary care teams—both participating and non‑participating—need to know
• A set of FAQs for practice staff, including reception teams

Please take a few minutes to review the briefing and share it within your practice or network. Ensuring clear, consistent messages across London will help women access care early, understand their options, and feel supported during the first stages of pregnancy.

If you have any questions, or would like additional information, please contact the regional maternity team at: england.maternity.londonregion@nhs.net.

Thank you, as ever, for your continued commitment to delivering safe, equitable and person‑centred care for women and families across London.

Kind regards,

Celal Sosa

UEC Operations Manager | London Region Operations Centre

NHS England